Stories / Materials

Rigid Denim Cotton

No stretch. All cotton. Straight fit.

Fibre
100% cotton
Weight
11,6 and 12,25 oz
Made in
Tunisia
Finish
Rigid
Fit
Straight
Rigid Denim Cotton
The story

Rigid denim has no elastane in it at all. It starts stiff and stays exactly where you put it, and then over a few months it takes the shape of the person wearing it instead of snapping back to the shape it was cut in. It runs in two weights, 11,6 and 12,25 oz. All of it is 100% cotton, cut straight through the leg, and made up in Tunisia. The first wash is the one that matters: on its own, at 30°C, inside out, and the colour stays where it belongs.

Why choose it

For jeans you want to break in yourself, rather than buy already broken in.

01

Nothing but cotton

No elastane, so the denim creases, fades and softens exactly where you use it.

02

Two weights

11,6 oz midweight and 12,25 oz heavyweight.

03

Cut straight

A straight leg from the knee down, which is the fit rigid denim actually flatters.

Rigid cotton denim, woven without elastane
Rigid cotton denim, woven without elastane

Care

Wash separately first
new jeans transfer colour
Wash at 30°C
inside out, gentle cycle (400-700RPM)
Do not tumble dry
keeps the fit
Iron inside out
medium heat

Made from Rigid Denim Cotton